The publicity in televisions, newspapers and magazines: to make full use of the related Kazakhstan radio stations, newspapers and magazines as well as the neighboring national radio stations, newspapers and business magazines to make the all-round publicities and print advertisements.
The channels of trade and industrial organizations in the countries of Central Asia: to corporate with the State Chamber of Commerce and Industry of Kazakhstan, Light Industry Association, Building Material Association, Bureau of Business and Industry of Almaty, and other chambers and trade promotion institutions. Meanwhile purchasers will be invited to attend the Fair.
Direct invitation: targeting to the mainstream Kazakhstan businessmen, through email, fax, mailing etc, to send the publicity materials and invitation letters to the target buyers and importers in central Asian area; to introduce the fair directly to the wholesalers and purchasers in the wholesale market and large-scale supermarket.
To hold press conference in the countries of Central Asia to promote the fair. Meanwhile, the Fair will be promoted in Almaty downtown areas, exhibition halls, hotels as well as outdoor areas.
|